Amy Jo Martin

Amy Jo Martin is an American entrepreneur and author who published the New York Times best-selling book Renegades Write the Rules in 2012. She hosts the Why Not Now? podcast and is founder and CEO of Renegade Global, which operates the Renegade Accelerator programme. She previously founded Digital Royalty, a social media agency that grew across ten countries before she exited in 2016. Martin began her career at the NBA's Phoenix Suns and pioneered social media strategy for professional sports teams and major brands. She lives in Austin, Texas with her son.