About Jim
Jim Stengel is an American business executive, author, and media personality born in Lancaster, Pennsylvania in 1955. He spent nearly two decades at Procter & Gamble, rising to Global Chief Marketing Officer from 2001 to 2008, where he oversaw an $8 billion budget and led P&G to double its sales. He founded The Jim Stengel Company in 2008, a consulting firm focused on helping organizations discover and activate brand purpose. He has authored two books: Grow (2011), based on research into 50 leading brands, and Unleashing the Innovators (2017), co-written with Tom Post.
Photo: Ross Van Pelt / Wikimedia Commons, CC BY-SA 3.0
Categories
Consultant / AdvisorBrand Purpose And StrategyConsumer Centric Business ModelsLeadership DevelopmentMarketing InnovationStartup And Enterprise Partnerships
Known for
- Hosting The CMO Podcast
- Former Global Chief Marketing Officer of Procter & Gamble
- Authoring Grow: How Ideals Power Growth and Profit at the World's Greatest Companies
- Purpose-driven brand building and business strategy
- Teaching at Kellogg School of Management and UCLA Anderson
- Launching the Cannes Lions CMO Accelerator Programme
- Chief Executive Officer
- Podcast host
- Author
- Business consultant
- University professor
- Public speaker
Availability
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